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Sherwin-Williams Recognizes Woodtone as a Factory Finisher of Excellence

December 28, 2018
CLEVELAND, Ohio – Sherwin-Williams Industrial Wood Coatings is pleased to announce Woodtone, of Chilliwack, British Columbia, has been recognized as a factory finisher of excellence through its Assured Applicator Certification program for factory finishers of wood and composite siding. The certification, introduced earlier this year, is the first of its kind in this industry, and is intended to promote quality-driven factory finishers that enable manufacturers of wood and composite siding to deliver long-lasting, high-quality building products that consumers expect. 
“Our mission is to recognize the factory finishers that strive to deliver the highest quality to their customers,” said Doug Krusenklaus, Industry Director North America, Wood & Composite Building Products, Sherwin-Williams. “For a factory finisher, having the Assured Applicator Certification sends a very strong signal to their entire value chain, from OEMs to builders to  lumber wholesalers, that they are working with a best-in-class partner with quality assurance practices backed by a culture of excellence.” 

Woodtone’s Chilliwack, British Columbia headquarters and its U.S. office located in Everett, Washington, recently received Assured Applicator Certification after undergoing a stringent set of audits, ensuring that quality assurance programs and process controls are in place to ensure sustainable quality.

“We are honored to earn recognition by Sherwin-Williams for our quality assurance practices,” said Brad Rosse, President, Woodtone. “Woodtone prides itself in the commitment to and implementation of best-in-class practices that ensure we are delivering builders, building product wholesalers, and dealers with products of the highest caliber that will demonstrate long-standing performance for consumers.”

Sherwin-Williams Industrial Wood Coatings technicians conducted a detailed audit of Woodtone’s finishing line, coating system and standard operating procedures, and certified that Woodtone follows the highest quality assurance practices on their finishing lines. Woodtone will be required to undergo an annual recertification audit to maintain the Assured Applicator Certified status.  
To learn more about the Sherwin-Williams Assured Applicator Certification™ program, visit

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About Industrial Wood Coatings Division of Sherwin-Williams 

Since 1866, Sherwin-Williams has provided manufacturers and finishers with the coatings they need to make their products look better and last longer, while helping their operations meet productivity and sustainability goals. For industrial wood markets, our innovative solutions go beyond coatings to include knowledge, tools, equipment, supplies and industry-leading support. We’re more than a coatings provider – let us show you how we will be your coatings solution partner.
Editor Contact:    
Jenna Simenic of Sherwin-Williams Industrial Wood Coatings
216-566-3435 or