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Technical + Design Services

Global Color & Design Center

Global Color & Design Center

The right color and finish can make all the difference in giving your product a competitive edge. That is why Sherwin-Williams does more than manufacture the best-quality coatings – the Global Color and Design Center (GCDC) in Greensboro, North Carolina, can also help you bring those coatings and finishes to life on your product. The GCDC brings you the latest in color and design trends while helping you raise finishing line efficiencies to deliver a high quality finish and reduce rework.

The Art of Dedication

As the coating of choice on wood products whose manufacturers demand trend-forward style and long-lasting durability, our proven performance is a result of uncompromising devotion by the talented, experienced stylists at the GCDC. This team of experts is immersed with designers and manufacturers to uncover trends, consumer preferences and new application techniques.

The Art of Insight

The design experts at the GCDC work with one goal in mind – your success. To help you achieve that success, they provide not only coatings and recommendations, but also services and resources such as color consulting, research and panel development and ongoing support—helping you meet the most demanding design cycle deadlines.
No grain is too difficult. No challenge is too large. For a Better Finish. Ask Sherwin-Williams.
some_text Download Our Brochure
Learn more about the services offered at the GCDC by downloading the capabilities brochure.
Explore our Virtual Panel Studio
This online tool was developed exclusively for furniture, kitchen cabinetry, flooring and architectural woodwork designers, putting hundreds of wood panel images at your fingertips and driving inspiration for your next project. Request access here.
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To connect with a design expert or make an appointment at the GCDC,
click here.

Equipment & Supplies for a Better Finish

Everything you need for your finishing process.

Your Local Solution

Click here to learn more or to schedule a meeting at our GCDC